Description

Marketing, Advertising & Social Media Compliance Instructor: Steve Willoughby 4 CE Hours Marketing and advertising in real estate have evolved rapidly with the growth of social media and online platforms—but REALTORS® must still comply with state regulations, MLS rules, and the REALTOR® Code of Ethics. This course will help real estate professionals understand how to effectively promote their business while staying compliant with advertising laws and industry standards. In this four-hour course, Steve Willoughby will cover key rules and best practices related to marketing, advertising, and the use of social media in real estate. Participants will learn how to properly identify themselves in advertisements, avoid misleading or deceptive marketing practices, and understand how social media posts, team advertising, and online promotions are regulated. Topics will include: Advertising requirements under the Wyoming Real Estate Commission rules Proper brokerage identification in marketing Social media compliance and common violations Team advertising and branding requirements Avoiding misleading or deceptive advertising Best practices for online marketing and listing promotion Risk management tips to help REALTORS® stay compliant This course is designed to give REALTORS® practical guidance they can apply immediately to ensure their marketing and social media efforts remain professional, effective, and compliant. CE Credit: 4 Hours